🟡 We do not have strong discoverability as we have minimal digital and non-digital platforms. Shared resources (staffing and budget) are used to keep them running

Under developed: Minimal mechanisms are in place to enhance visibility. 

 

 

 Reflection: 

 

 Marketing capacity and scope assessment; identify immediate action plan. 

 Is it necessary for us at all to enhance visibility, as the sector is mostly non competitive? 

 Are we telling our stories effectively? 

 Others -   

 

 Action: 

 

 Improve our storytelling abilities. 

 Others - 

 

 Notes for Development: 

 

 Minimal mechanisms are in place to enhance visibility. 

 Conduct a need assessment based on market context and funding need. Assess internal ability on storytelling. 

 Create a development plan for the next twelve months- for enhancing visibility, that is linked to fundraising strategy and plan.