🟢 All the primary market intelligence (competitive and product intelligence, market and customer understanding) are made available through systemic intelligence gathering mechanisms

Highly developed: Strong systems and processes are in place to best gather accurate data and put it to optimal fundraising use.

Reflection:

• Have very advanced research and development unit but we may be required to invest slightly more to make the function more dynamic.
• We will provide more resources to Program team to build a more robust market intelligence system.
• Don't have the scope or capacity to improve our market intelligence gathering system.
• Can we collaborate with other local players?
• Others -

Action:

• Determine need to strengthen existing intelligence systems in consultation with Program team.
• Seek support from other FF Partners; to develop a development pathway.
• Invest in external agencies or specialists to develop market intelligence.
• No specific actions are required as we are fully satisfied with current state.
• Others - 

Notes for Development:

1. Strong systems and processes are in place to best gather accurate data and put it to optimal fundraising use.
   
   
2. Highly developed in terms of consistently adapting to market conditions in regard to fundraising capacity and strategy.
   
   
3. Strong system exist to be able to effectively position the organisation in an increasingly consumerist world.