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🟡 Mostly multiyear and linked to aspiration
Fairly developed: Goals exist and are mostly driven by funding need.
Reflection:
- Have more clear targets and fundraising strategic goals for a longer period.
- Others -
Action:
- Address this issue with greater importance during the cycle of organisational planning.
- Others -
Notes for Development:
- Goals exist and are mostly driven by funding need.
- Fundraising goals will have deeper and greater ownership within the fundraising function, if they are developed to achieve outcomes that are critical to the organisational mission.
- Consider further refining the fundraising goals, duing the next planning cycle. Fundraising goals are to be linked with programatic goals. Essentially, a theory of change for fundraising function as well.