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🔴 Have not assessed formally, and skill level of staff/s is/are not known
Poorly developed: Skill level of fundraising professionals is not known. Reflection: Why ...
🟠Main fundraising needs covered by some combination of internal skills and capacity
Developing: Fair amount of confidence with present team capacity and skill. Reflection: C...
🟡 Regular fundraising needs adequately covered by well-developed internal fundraising skills that exist
Fairly developed: Internal fundraising skills are adequate to cover present need. Reflection...
🟢 Highly developed internal fundraising skills and capacity exist in multiple funding source types to cover all regular needs
Highly developed: A combination of skills and capacity exist for various types of fundraising. ...
🔴 Have not formally assessed scope of fundraising in the last 5 years
Poorly developed: Did not conduct any scoping exercise in the last few years. Re...
🟠Scoping and mapping exercise were possibly conducted in the past but is not well known in the organisation
Developing: Scoping is yet to emerge as a strong tool for optimising fundraising fu...
🟡 A detail study of fundraising landscape was conducted last year and was put to use while planning
Fairly developed: Was done last year and also used while planning. Reflection: ...
🟢 Fundraising landscaping is done regularly every year or biennially and the findings are incorporated in annual fundraising plans
Highly developed: Advanced use of scoping exercise in fundraising function. Refl...
🔴 Our income has reduced or remained the same over the last 3-years (negative growth)
High risk: Revenue did not grow at all in the last few years. It might be a combination of reas...
🟠Over the last 3-years our income has been inconsistent- sometime it grew a little, but reduced as well in some years
Under developed: Revenue growth has been inconsistent and unsatisfactory. Reflection: ...
🟡 Over the last 3-years, our fundraising income has grown consistently but moderately
Fairly developed: Revenue has been growing consistently, but rate of growth is not satisfactory...
🟢 Our revenue growth trend has been very good for several years
Highly developed: Consistent growth in revenue as per expectations. Reflection: No res...
🔴 Have not developed any formal guidelines or policies, or may have one of them
High risk: Absence of formal policies and guidelines. It may also be not practiced ...
🟠Some policies are in place to meet basic requirements that are compliance related
Poorly developed: Policies and guidelines are limited to mitigating risks only. The...
🟡 Fundraising guidelines and policies were developed to meet industry standards, and it reflects organisation leadership vision as well
Developing: Policies and guidelines are possibly limited to mitigating risks and di...
🟢 Fundraising guidelines and policies were developed and are practiced to meet organisational values, mission and culture
Highly developed: Policies and guidelines play a very important role in fundraising...
🔴 We do not have any meaningful marketing mediums in the digital or other space and hardly or never use them for fundraising
High risk: Did not develop robust systems or processes to enhance visibility. R...
🟠We do have a website and some social media pages that are rarely improved upon and is maintained mainly for statutory or market need
Poorly developed: Very basic mediums were created to enhance visibility. Its effect...
🟡 We do not have strong discoverability as we have minimal digital and non-digital platforms. Shared resources (staffing and budget) are used to keep them running
Under developed: Minimal mechanisms are in place to enhance visibility. Refle...
🟢 We are easily discoverable & have strong sector presence. Contents are curated and managed by dedicated resource/s regularly. Data & analytics of these platforms are studied periodically.
Highly developed: Strong systems and processes are in place to enhance visibility c...